Below are some of the common questions we get asked quite often by clients and business owners. Should you have additional questions, please call 215-384-4568 or complete the form below and we will be happy to answer them.
While marketing has been in existence for decades, Internet marketing has become a must for businesses. More people are completing the shopper’s journey online, so you are out of the loop if you aren’t actively marketing on the Internet. About 73% of Americans use the Internet regularly.
In addition to reaching more people than print marketing, there are some other advantages to Internet marketing over print marketing.
- Larger Audience Reach
- Target Customers Based on Needs
- Track Customers by Geographic Location
- Lower Advertising Expenses
- Easily Track Results
If your business doesn’t have a website, we can create an effective, responsive design WordPress website for your business - Standard or Custom. We will have a personal representative to work with you so you can get personalized service and the right approach for your particular business needs. We will add your logo, information and details about products or services, business photos and much more!
If your business website does not get results, once we perform a site audit we can suggestion changes to make to your website rank higher and get more customers. We can also recommend experts to help you should your current website company not be able to help you with these changes.
Pay Per Click advertising, also known as PPC or Google Adwords, enables us to incorporate the search words that will trigger your ads and the maximum price we are willing to pay per click. By using PPC, your advertising campaign can be catered to meet your monthly budget, and not exceed the maximum number of new customers you are currently capable of handling. With 23,000 customers the advantage to using Philly Online Marketing vs a competitor or trying to do it yourself is our experience and our custom platform. We have run over 1 million internet marketing campaigns so we have the data to know what works and to save you money by knowing what does not work. Our platform optimizes on the keywords creating LEADS and not the keywords creating just a click which you'll see is the norm for most of our competitors.
Search engine optimization, also known as SEO, works to improve not only the volume of traffic but also the quality of traffic your website gets from the search engines. The more keywords your website is found when searched and the higher your website ranks in search engine results, the more traffic you will receive. We have experienced search engine optimizers who will work to ensure your website appears as high as possible in search engine ratings. We send you a monthly report with a summary of work completed and an overview of your website performance. You’ll also get a detailed breakdown of your website’s traffic growth, new visits, page views, top keywords, and online traffic sources.
Internet Marketing has many ways now to target your customer base. Geographically, Through Search terms, Targeted audiences, even using a sort of electronic fence for Geofencing. There are numerous ways to target your customers but good idea to discuss with a professional to get some guidance on best recommendations. We are Google & Yahoo/Bing Certified with over 2 decades of experience so give us a call at 215-384-4568.
Media plans can be personalized to meet your specific needs. We will design a media plan that targets your business goals, while effectively and efficiently reaching out to your targeted audience. The costs are related directly to the number of searches that your website is placed in front of on the monthly basis.
The number of search phrases you use and the size of your selected serviceable region will impact the number of searches you get found. A specific budget will not be determined until we have a clear understanding of search phrases and keywords and the specific region that is defined as your service region. We can quickly provide you with a free no obligation quote.
Payment can be done via check, credit card or direct debit.
Even if you do SEO and show up on the first page during searches, we can still help you. We have discovered that including geographic identification can be beneficial in the search. As an example, expanding from “doctor” to “doctor Philadelphia” can have an even greater impact. While you may be appearing at the top of non-geographic searches we can put you at the top of the geographic or local search string. Without the extra push, you are missing about 75% of the available traffic. We help you reach more people!
We take the time to analyze your website statistics. Tracking the numbers plays a major role in ensuring a successful campaign. By analyzing, we can determine if a specific page needs to be rewritten, or see if your site is effectively making sales to the leads. We always have updated information available, just contact your assigned representative to get the details.
A particular audience is reached by each network. We will create a customized solution that incorporates the most effective networks, with demographic and geographic targets, so your goals and specific targeted audience are addressed.
If anyone can guarantee that I would be skeptical because while you can make every effort to get you at the top ultimately up to the Search Engines. Remember, you have to be patient as you wait for your organic search engines to develop. It can actually take years to cultivate and develop quality, well written content for your entire website. The first element that needs to be focused on is relevant page content so you can get a good placement across all search engines. It usually takes months to get your site listed on all the search engines and can take years to be listed on the first page of each engine’s results. Being proactive by updating, maintaining and adding good content and keeping active with SEO can get you more visible and provide better results!
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