Pay Per Click Marketing

Online Marketing | Pay Per Click Marketing

How and Why Local Philadelphia Businesses need Paid Search – PPC.

Here is a great video by LocaliQ which explains a bit about their service but most of all how and why your local Philadelphia business needs paid search (PPC) on the internet search engines like Google, Yahoo & Bing. Please take a quick look at this  2 min video and learn how you can benefit from Philadelphia Internet Advertising. Learn how and why Local Philadelphia Businesses need Paid Search. Try doing a search on any search engine chances the companies you see listed at the top are paid ads. Typically these businesses at the top will get the most clicks and more leads. Pay Per Click Marketing or PPC is very complex and something best to be left up to an expert for maximum returns.

Brian Brown Philadelphia Online Marketing

Brian Brown is a Digital Marketing Consultant in Philadelphia with over 20 yrs experience.

For questions about Paid search such as Google adwords give him a call.

Brian Brown
Digital Marketing Consultant
215-384-4568
Email: [email protected]
150 Monument Rd | Suite 207 | Bala Cynwyd, PA 19004

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Digital Marketing | Pay Per Click Marketing | Re-Targeting

Philadelphia Businesses may have heard of Remarketing but how about Retargeting?

If you are a Philadelphia business possibly you have heard about Remarketing, where you can show your display ad to people who have recently been on your website.  This is very effective for all local businesses but works even better for longer sales cycles, like buying a car or someone considering Plastic Surgery.

Now here comes Search Remarketing. Your local website may be very good, but even the best websites only capture about 5% of the local traffic searching for your services. So Search Remarketing, helps you to reach out to the other 95% that never visited your website.

Here is how it works, lets say you are researching information on “Plastic Surgery”.  You may visit many websites looking up information, articles and reviews about “Plastic Surgery”. I’m sure you have wondered how some of these informational type websites are making money….they sell their data. Just like in your Google Analytics, these websites know what word you searched and when you searched it. They also dropped a tracking cookie on your computer when you did the search. We buy that data, so now we can follow you around the web and know exactly what time and date you searched the word “Plastic Surgery”. As your potential local customers visit our thousands of partner websites, which covers about 90% of the US online audience, we can show your ad to these people. The power behind Retargeting is that it combines the classic remarketing with search remarketing to give you a very powerful, extremely locally targeted way to reach your customer base.  We track all the activity including impressions, visits, and more. You can see your results 24/7 by logging in to your our platform.

I hope you are excited as I am about this new service.

For any questions of concerns please contact

Brian Brown
Digital Marketing Consultant
215-384-4568
Email: [email protected]
150 Monument Rd | Suite 207 | Bala Cynwyd, PA 19004

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Digital Marketing | Online Marketing | Pay Per Click Marketing | Search Engine Marketing

How to Reach Customers Searching for my Business?

google search

Little tough to grasp but once you realize the potential for your Business…its very impressive!!

This is an amazing way you can now reach thousands of potential customers that are searching for your services online but never saw your website and clicked elsewhere.

Its called – ReTargeting please do not confuse this with stand alone Remarketing.

Example:

The person searching below is interested in a Toyota Camry and clicked on Kelly Blue Book.  Kelly Blue Book inserts a tracking cookie in their computer.

We buy these cookies from Kelly Blue Book and thousands of other websites. We now know the time, date, location and keyword(toyota camry) from that person due to the tracking cookie.

We can now follow this person around as they surf on other website showing them your Toyota Camry Display ad.

You choose the search words you want to use and the towns where you want to reach people and we serve them up your display ads as they surf the web..on thousands of websites covering over 90% of the total online audience .  Reaches 10’s of thousands of customers you would have missed out on. At about $10/per thousand impressions.. When can we get together so I can show you more?

Brian Brown
Digital Marketing Consultant
215-384-4568
Email: [email protected]
150 Monument Rd | Suite 207 | Bala Cynwyd, PA 19004

www.linkedin.com/in/ppcinternetmarketing

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Digital Marketing | Online Marketing | Pay Per Click Marketing | Search Engine Marketing

How it Works: Search Engine Advertising [Infographic]

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Digital Marketing | Online Marketing | Pay Per Click Marketing | Search Engine Marketing | Search Engine Optimization

Philadelphia Internet Marketing Top 5 List

Internet Marketing

If you are serious about Philadelphia internet marketing for your business you’ll want to review the top 5 list. Here I pulled my top 5 most viewed blog posts that Local Businesses showed the most interest in Philadelphia Internet marketing.

Number 5 – Google+ Increases The Rankings For Your Website

Number 4 – Local SEO Philadelphia

Number 3 – Reachlocal Customers Now Moniitor Leads on Smartphones

Number 2 – Website Design Philadelphia Do You Have a SMART Website?

With hundreds of views this Philadelphia Internet marketing was by far the most popular.

Number 1 – Free Philadelphia Internet Advertising

If you have any questions or concerns in regards to Philadelphia Internet Marketing or Advertising please feel free to contact me at

Brian Brown
Digital Marketing Consultant
215-384-4568
Email: [email protected]
150 Monument Rd | Suite 207 | Bala Cynwyd, PA 19004 19004

 

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